Facebook Advertising & Remarketing

Here are our Facebook Advertising & Remarketing Packages designed to help your business succeed further.

Hover over the question marks to get a quick description. You may also download this as a PDF with or without the extensive descriptions at the bottom part of this document.

In addition, you may view or download our primer on the marketing benefits of Facebook Advertising & Remarketing for your business.

 
Item descriptions below :
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Package Name
Bronze
Facebook Advertising & Remarketing
Silver
Facebook Advertising & Remarketing
Gold
Facebook Advertising & Remarketing
Platinum
Facebook Advertising & Remarketing
Recommended Minimum Duration
6 Months
6 Months
6 Months
6 Months
Month 1 Services
Ad Spend Bracket
Monthly Facebook Budget Range
$100 - $500
$500 - $1000
$1000 - $2000
$2000 - above
Account Setup
Existing Account Management

In case you have an existing Facebook Ads account, we can link it to

Yes
Yes
Yes
Yes
New Facebook Account Creation

Create new Facebook account and business manager account

Yes
Yes
Yes
Yes
Business Manager Account Creation(If Necessary)

Create business manager as necessary

Yes
Yes
Yes
Yes
Campaign Setup
Identify Advertising Goal

Identify goal of business

Yes
Yes
Yes
Yes
Campaign Setup

Create new Facebook account and business manager account

Yes
Yes
Yes
Yes
Ad Set Setup

Ad Set – Set up

Yes
Yes
Yes
Yes
Ad (Creative) Set up

Banners set up

Yes
Yes
Yes
Yes
Ad Text Creation

Additional text on ads

Yes
Yes
Yes
Yes
Headline

Additional text on banner ads

Yes
Yes
Yes
Yes
Text or Description

Additional text on banner ads

Yes
Yes
Yes
Yes
Single Ad Image (Client to provide image)

Single banner or image ads

Yes
Yes
Yes
Yes
Carousel Ad Image (Client to provide image)

Multiple image ads

Yes
Yes
Yes
Yes
Budget and Schedule

Set budget and schedule

Yes
Yes
Yes
Yes
Bid

Set bid strategy

Yes
Yes
Yes
Yes
Facebook Targeting
Demographic Targets

Set Targets

Yes
Yes
Yes
Yes
Location

Set Targets

Yes
Yes
Yes
Yes
Gender

Set Targets

Yes
Yes
Yes
Yes
Age

Set Targets

Yes
Yes
Yes
Yes
Language

Set Targets

Yes
Yes
Yes
Yes
Interests

Set Targets

Yes
Yes
Yes
Yes
Relationship Status

Set Targets

Yes
Yes
Yes
Yes
Workplaces

Set Targets

Yes
Yes
Yes
Yes
PPC Tracking
Conversion-Tracking Pixels Generation

Generate and install Facebook pixel code

Yes
Yes
Yes
Yes
Campaign Management
Campaign Analysis
Analysis of Potential Problem

Analysis of campaign’s issues

Yes
Yes
Yes
Yes
Analysis of Weak Stats

Analysis of each stat of the campaign

Yes
Yes
Yes
Yes
Creative Optimization
Old Ads analysis and evaluation

Analysis of old ad copies and banners. Evaluating performance of each. Identifying low and high performers.

Yes
Yes
Yes
Yes
New Ad Images for testing

For split testing, uploading of new images provided by client.

Yes
Yes
Yes
Yes
A/B Testing

Split testing of new ads versus old ads.

Yes
Yes
Yes
Yes
Budget Management
Daily Budget Checking

Checking of spent month to date to ensure we are on track of spending.

Yes
Yes
Yes
Yes
Budget Adjustment as necessary

Adjusting budget based on current spent and what is the budget left.

Yes
Yes
Yes
Yes
Extensive Review & Analysis of Target Audiences

Review of target demographics and interest.

Yes
Yes
Yes
Yes
Extensive Review & Analysis of Reach and Frequency

Review of the ads reach and frequency.

Yes
Yes
Yes
Yes
Extensive Review & Analysis of Landing Pages

Review of how the landing pages perform.

Yes
Yes
Yes
Yes
Support
Unlimited consultancy as necessary for all accounts question and concerns

If you have questions and concerns, you can always drop us an email or message in Skype and Edasher.

Yes
Yes
Yes
Yes
Reporting
Work Report

We send report once a month (every 1st week of the month) to summarize the progress of the account the previous month.

Yes
Yes
Yes
Yes
Month 2 & Ongoing monthly services
Campaign Management
Remarketing
Create Remarketing Campaign
Yes
Yes
Yes
Yes
Audiences
Create Custom Audience (Look Alike Audience) as target

Create custom audience to which past visitors fall into this list.

Yes
Yes
Yes
Yes
Custom Audience Pixel

Generate pixel code for tracking.

Yes
Yes
Yes
Yes
Create Ads

Create ads (banners from client) to be uploaded to the Remarketing campaign.

Yes
Yes
Yes
Yes
Campaign Analysis
Analysis of Potential Problem

Analysis of campaign's issues

Yes
Yes
Yes
Yes
Analysis of Weak Stats

Analysis of each stat of the campaign.

Yes
Yes
Yes
Yes
Creative Optimization
Old Ads analysis and evaluation

Analysis of campaign’s issues

Yes
Yes
Yes
Yes
New Ad Images for testing

For split testing, uploading of new images provided by client.

Yes
Yes
Yes
Yes
A/B Testing

Split testing of new ads versus old ads.

Yes
Yes
Yes
Yes
Budget Management
Daily Budget Checking

Checking of spent month to date to ensure we are on track of spending.

Yes
Yes
Yes
Yes
Budget Adjustment as necessary

Adjusting budget based on current spent and what is the budget left.

Yes
Yes
Yes
Yes
Extensive Review & Analysis of Target Audiences

Review of target demographics and interest.

Yes
Yes
Yes
Yes
Extensive Review & Analysis of Reach and Frequency

Review of the ads reach and frequency.

Yes
Yes
Yes
Yes
Extensive Review & Analysis of Landing Pages

Review of how the landing pages perform.

Yes
Yes
Yes
Yes
Support
Unlimited consultancy as necessary for all accounts question and concerns

If you have questions and concerns, you can always drop us an email or message in Skype and Edasher.

Yes
Yes
Yes
Yes
Reporting
Work Report

We send report once a month (every 1st week of the month) to summarize the progress of the account the previous month.

Yes
Yes
Yes
Yes


Recommended Minimum Duration

Month 1 Services

Ad Spend Bracket

Monthly Facebook Budget Range

Account Setup

Existing Account Management
In case you have an existing Facebook Ads account, we can link it to

New Facebook Account Creation
Create new Facebook account and business manager account

Business Manager Account Creation(If Necessary)
Create business manager as necessary

Campaign Setup

Identify Advertising Goal
Identify goal of business

Campaign Setup
Create new Facebook account and business manager account

Ad Set Setup
Ad Set – Set up

Ad (Creative) Set up
Banners set up

Ad Text Creation
Additional text on ads

Headline
Additional text on banner ads

Text or Description
Additional text on banner ads

Single Ad Image (Client to provide image)
Single banner or image ads

Carousel Ad Image (Client to provide image)
Multiple image ads

Budget and Schedule
Set budget and schedule

Bid
Set bid strategy

Facebook Targeting

Demographic Targets
Set Targets

Location
Set Targets

Gender
Set Targets

Age
Set Targets

Language
Set Targets

Interests
Set Targets

Relationship Status
Set Targets

Workplaces
Set Targets

PPC Tracking

Conversion-Tracking Pixels Generation
Generate and install Facebook pixel code

Campaign Management

Campaign Analysis

Analysis of Potential Problem
Analysis of campaign’s issues

Analysis of Weak Stats
Analysis of each stat of the campaign

Creative Optimization

Old Ads analysis and evaluation
Analysis of old ad copies and banners. Evaluating performance of each. Identifying low and high performers.

New Ad Images for testing
For split testing, uploading of new images provided by client.

A/B Testing
Split testing of new ads versus old ads.

Budget Management

Daily Budget Checking
Checking of spent month to date to ensure we are on track of spending.

Budget Adjustment as necessary
Adjusting budget based on current spent and what is the budget left.

Extensive Review & Analysis of Target Audiences
Review of target demographics and interest.

Extensive Review & Analysis of Reach and Frequency
Review of the ads reach and frequency.

Extensive Review & Analysis of Landing Pages
Review of how the landing pages perform.

Support

Unlimited consultancy as necessary for all accounts question and concerns
If you have questions and concerns, you can always drop us an email or message in Skype and Edasher.

Reporting

Work Report
We send report once a month (every 1st week of the month) to summarize the progress of the account the previous month.

Month 2 & Ongoing monthly services

Campaign Management

Remarketing

Create Remarketing Campaign

Audiences

Create Custom Audience (Look Alike Audience) as target
Create custom audience to which past visitors fall into this list.

Custom Audience Pixel
Generate pixel code for tracking.

Create Ads
Create ads (banners from client) to be uploaded to the Remarketing campaign.

Campaign Analysis

Analysis of Potential Problem
Analysis of campaign's issues

Analysis of Weak Stats
Analysis of each stat of the campaign.

Creative Optimization

Old Ads analysis and evaluation
Analysis of campaign’s issues

New Ad Images for testing
For split testing, uploading of new images provided by client.

A/B Testing
Split testing of new ads versus old ads.

Budget Management

Daily Budget Checking
Checking of spent month to date to ensure we are on track of spending.

Budget Adjustment as necessary
Adjusting budget based on current spent and what is the budget left.

Extensive Review & Analysis of Target Audiences
Review of target demographics and interest.

Extensive Review & Analysis of Reach and Frequency
Review of the ads reach and frequency.

Extensive Review & Analysis of Landing Pages
Review of how the landing pages perform.

Support

Unlimited consultancy as necessary for all accounts question and concerns
If you have questions and concerns, you can always drop us an email or message in Skype and Edasher.

Reporting

Work Report
We send report once a month (every 1st week of the month) to summarize the progress of the account the previous month.
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